Effective Date: January 11, 2026

At Dabney Apparel, we value your privacy and are committed to protecting your personal information. This Privacy Policy describes how we collect, use, and share your information when you visit or make a purchase from www.dabneyapparel.com.

1. INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device.
Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including:

• Identity Data: Name, age/gender (optional).

• Contact Data: Billing address, shipping address, email address, and phone number.

• Financial Data: Payment information (processed securely through third parties like Visa, Mastercard, or PayPal). We do not store your full credit card details on our servers.

2. HOW WE USE YOUR INFORMATION

We use the information we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations).
Additionally, we use this information to:

• Communicate with you.

• Screen our orders for potential risk or fraud.

• Marketing: If you have opted-in to our newsletter (e.g., to receive your 10% discount), we will use your email to send you updates about our 2026/Spring Collection and other promotions. You can opt-out at any time.
   

3. SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example:

• Service Providers: We use platforms like Wix/Shopify to power our online store.

• Payment Processors: We share data with payment gateways (e.g., PayPal, Stripe) to process transactions.

• Compliance with Laws: We may share your information to comply with applicable laws and regulations or to protect our rights.
   

4. DATA RETENTION
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.

5. YOUR RIGHTS
Depending on where you live (e.g., Canada, USA, or EU), you may have the right to access the personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right,
please contact us through the contact information below.

6. COOKIES
We use cookies to improve your browsing experience and to remember your preferences (like items in your shopping cart). You can choose to disable cookies through your browser settings, though this may affect how the Site functions.

7. CHANGES
We may update this privacy policy from time to time in order to reflect changes to our practices or for other operational, legal, or regulatory reasons.

8. CONTACT US
For more information about our privacy practices, or if you have questions, please contact us by e-mail.